Bold, engaging travel content and personal, curated trips

Whether you’re a brand, destination, or fellow traveler, I love to bring travel stories to life  through reels, visuals, writing and recommendations that feel real and relatable.

Find me here ↓ let’s talk travel, content, and collaboration.

Meet Sam, the voice behind Chapeau Travel

I’m the traveler, storyteller and creative director behind Chapeau Travel. My passion is helping people experience the world in ways that feel both inspiring and personal. I focus on European travel (especially Paris), weaving in culture, history, and style to create experiences that are as memorable as they are meaningful.

With a background in global marketing and shopper activation, I bring both creativity and strategy to my content. Whether I’m sharing hidden-gem shops in Paris, designing itineraries that are perfect for each client, or capturing the feeling of wandering through a new city, my goal is simple: to make travel feel exciting, approachable, and human.

Stats & Audience

944

+
Instagram Followers (and growing)

300K

+
top reel views

500

Average Website Visitors /30 days

Audience Breakdown

50/50

My audience is equally male and female

40

%
of my audience is in the 25–44 age group

ALL

My audience is from all over the world, with particular emphasis in Paris, New York, Tokyo and right here in my home, St. Louis.

Content with the right story can reach hundreds of thousands, well beyond my current follower
base.

OPPORTUNITIES

Let's do something great together

Content Creation & Travel Guides

Custom reels, writing, photos and itineraries for your brand’s channels.

“Made-in” Products & Lifestyle Brands

Highlighting products and shops with strong cultural connections, made by people who care with a story to tell to a wider audience.

Press Trips & Destination Features

Authentic storytelling showcasing places and experiences through video, photo and written coverage.

Creative Expertise

Extensive experience in design with a long history working in marketing and advertising.

Real & Relatable

Authentic, honest content rooted in real experiences.

Collaborative & Adaptable

A flexible, partnership-driven approach that adapts to your goals and delivers content with impact.

Ready to work with me?

Travel is about connection, and so is my content.

Let's make something great together! If you’re ready to showcase your brand or destination in a way that resonates with curious, inspired travelers, we can make it happen.

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